Monday, February 2, 2009

Impressive marketing idea...

I got this in my inbox today and thought it was a pretty clever way to market the New Museum in New York. I haven't visited there yet, so for anyone looking to be my Valentine, this is a step in the right direction:)

New Chocolate Bar Gift Membership

Looking for the perfect holiday gift? Give the New Chocolate Bar, the New Museum’s unique Gift Membership!

Recipients unwrap this delectable peppermint-chocolate bar to find a New Museum Membership voucher.

Five chocolate bars contain a FREE Premium Membership (a $1,000 value), which have been inserted at random. You could be a lucky winner!

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